A legendary model, the Triumph TR3 brought the success of the British roadster to its apogee by conquering America. It truly established the Triumph roadster dynasty, which would last for over 20 years.
John Black, head of the Standard Group and the Triumph Motor Company, brings forward the release of the TR3 by several months. Production of the new Triumph TR3 began in October 1955.
The biggest change came in September 1957, with the modification of the Triumph roadster’s front end, which received a new full-width grille incorporating indicators and parking lights. The headlights are set back 5 cm on the hood, and the rear lights and bumpers are new.
Dubbed the “wide mouth”, this evolution would later inherit the name TR3A, with an A for America. All production from Canley’s factories was shipped exclusively to the USA, where this version won over buyers like no other Triumph before it. It wasn’t until January 1958 that a Triumph TR3A could be purchased in Europe.
The TR3A was produced until October 1961, 90% for the USA. But Standard-Triumph stopped production of the TR3A in October 1961, following the launch of its replacement, the TR4.
A ravishing look combined with rustic comfort. The made-in-England sports car was intended to be radical and open-topped, because it was essentially aimed at wealthy Californians and focused on the pleasure of the senses.
The TR3, with its inimitable silhouette, was the last Triumph to assert this pure, unadulterated spirit.
Take a deep breath of air, let your elbows drift down until they touch the door indentations, and then press the accelerator pedal, letting out a bewitching sound – a pure, unadulterated sports car!
